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Good Yarns And Great Socks

Here at Swanndri, we’re incredibly proud and privileged to be able to work with partners and suppliers who share the same values and perspectives, and are committed to the same kind of quality.

Like we the team at The New Zealand Sock Company.

The New Zealand Sock Company, based in Ashburton, is a family owned business that’s been making the best darn socks in the world since 1901. They’re the go-to sock manufacturer for some of the world’s leading clothing brands, and we’re proud to count them as partners of Swanndri.

Good Yarns and Great Socks

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Swanndri Mission Series: Matakana

When looking for locations to shoot and show off the new Swanndri summer range, we wanted to make sure it was somewhere that would allow us to illustrate what a modern Swanndri mission could be.

A quick weekend away, not too far from the big smoke, that the whole family could enjoy. A bit of adventure, a bit of relaxation, a bit of indulgence. Basically, a bit of everything. Doesn’t exist, someone said. Then someone else mentioned Matakana. We looked it up and it looked like it ticked all the boxes. So we went on the mission (as well as the shoot), and had such a good time, we figured, why not share the yarn?

And with that, welcome to the first edition in our Swanndri Mission Series. Here, we’re going to share ideas for all sorts of missions – from after-work adventures, to weekends away, to week-long expeditions. Giving you the inspiration, so you can make your own mission.

 

Swanndri Mission Series: Matakana

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Swanndri x Surfing For Farmers: Stay true to those who stay true to you

Swanndri has always been closely connected to farmers.

They’re the original testing ground for our products and have helped make Swanndri what it is today.

Through thick and thin, rain or shine, they’ve always been there for us, and we want to make sure we’re always there for them.

That’s why Swanndri is proud to support Surfing For Farmers, a mental health initiative that’s all about bringing farmers together, off-farm and into the surf to enhance wellbeing and build new connections.

As part of our partnership, we’re donating $5 from every beach towel or hooded towel sold online or in-store from 1st November to 1st February straight to Surfing For Farmers.

Surfing For Farmers

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